Paul Cella of The KeyArx Group Shares the Secret of Redesigning Insurance for Maximum Benefit

In this episode of Frontrunners Innovate, the conversation focuses on what would seem an odd topic for innovation – ancilliary benefits, trusts, and life insurance. But, this normally dry topic is anything but that with Paul Cella. His work at The KeyArx Group has to do with designing and restructuring insurance programs, finding mega savings (sometimes in the millions for organizations like hospitals with large employee groups). His jaw-dropping approach extends to an individual’s life-insurance policy – something they likely haven’t touched in years. The review twist he talks about in this episode will have you running to your safe to grab your policies for look. Innovation isn’t always something new; sometimes it’s looking at what is already there in a different way and recreating it for greater benefit. You are invited to listen and learn.